On December 13, 2024, the annual meeting of the Ice and Snow Sports and Emergency Rescue Equipment Branch of the China Construction Machinery Industry Association (hereinafter referred to as the Association's Ice and Snow Equipment Branch) was successfully held in Beijing. The leaders attending this meeting include Wang Ping, Deputy Director of the Sports Equipment and Equipment Center of the General Administration of Sport of China, Zhao Yinggang, former Director of the Winter Sports Management Center of the General Administration of Sport of China and Chairman of the China Sledging Association, Wu Peiguo, Secretary General of the China Construction Machinery Industry Association, Zhang Hongjun, President of the Ice and Snow Equipment Branch of the Association, Sun Xing, Deputy Director of the Industrial Culture Development Center of the Ministry of Industry and Information Technology, Zhu Chengyi, former Deputy Director of the Winter Sports Management Center of the General Administration of Sport of China and Deputy Director of the "Champion Road" National Organizing Committee, Wang Zhaohong, Vice Dean of the School of Physical Education of Beijing Normal University, Bai Jianhai, Deputy Secretary of the Party Working Committee of Zhangjiakou High tech Industrial Development Zone in Hebei Province, Xu Xiaoquan, Second level Host and Third level Researcher of the Management Committee of Xuanhua Economic Wei Dongpei, Deputy Director of the District Investment Promotion Bureau, More than 60 people attended the meeting, including Wang Jinxing, Deputy Secretary General of the China Construction Machinery Industry Association, Song Jinyun, Director of the Standards and Regulations Department and Executive Deputy Secretary General of the Association's Ice and Snow Equipment Branch, Han Gang, CEO of China Yabuli Sunshine Resort Co., Ltd. (Hong Kong), Hu Wei, Director and General Manager of Beijing Nanshan Ski Resort, Fan Jun, Chairman of Beijing Shijixing Skating Club Co., Ltd., and enterprise representatives. The annual meeting is divided into three sessions: upper, middle, and lower, chaired by He Wenyi, Secretary General of Peking University National Sports Industry Research Base, Sun Xiaoqing, Deputy Secretary General of the Ice and Snow Equipment Branch of the Association, and Du Gang, Vice President of Heilongjiang Ice and Snow Industry Research Institute.
In his speech, Wu Peiguo expressed sincere gratitude to the relevant government departments and upstream and downstream enterprises in the industry for their guidance and support to the work of the association. He emphasized the development achievements and current economic operation status of the construction machinery industry. He pointed out that as one of the 21 major categories in the construction machinery industry, ice and snow equipment has entered its best historical development period. He hopes that industry enterprises can seize the opportunity, benchmark against international advanced standards, increase innovation investment, and accelerate development pace. At the same time, he put forward specific requirements for the next steps of the Ice and Snow Sports and Emergency Rescue Equipment Branch of the association.
Zhang Hongjun pointed out in the report that with the support of the Winter Olympics, the ice and snow industry has flourished, and the number of ski resorts, skiers, and skiers in the country have all increased. Under the guidance of the latest ice and snow policies, various parts of the country, especially the Northeast region, have taken the lead in promoting high-quality development of the ice and snow economy in the region. The proportion of large-scale equipment such as domestic snow making machines, snow rollers, and cableways is increasing, and a large number of domestic equipment enterprises have emerged, such as Beiqi Institute, Shuohuaji, Aiste, Hebei Xuangong, and Carbine Skiing. Seizing the opportunity of transformation and upgrading of the ice and snow equipment manufacturing industry, the development momentum of domestic ice and snow brands has become increasingly rapid through expanding the industrial chain or cross-border cooperation. In the future, by improving industry standards, regulating the ice and snow market, government enterprise cooperation, and upgrading industrial structure, we will establish a sound product standard system and create a brand of ice and snow equipment.
Wang Ping pointed out in his speech that China's sports industry has three goals: long, medium, and short. By 2035, the sports industry will become a pillar industry of the national economy. China's sports equipment manufacturing industry has a complete range of categories and a rich variety of products; Rapid development and upgrading of quality; The technological content has increased, and the process of digitization and intelligence has accelerated. However, compared with the world's advanced level, there are still drawbacks such as being too big but not strong, having bottleneck risks in certain fields, serious product homogenization, and domestic well-known sports equipment brands not yet entering the international market. In the future, by enhancing industrial competitiveness, improving labor productivity, and maintaining a reasonable ratio between manufacturing and productive service industries, we will strengthen our confidence, work hard, and promote the high-quality development of the sports equipment manufacturing industry.
Zhao Yinggang stated in his speech that the Beijing Winter Olympics is a milestone for China to become a sports powerhouse. After the Winter Olympics, China's ice and snow industry will usher in new opportunities for high-quality development, with sports, culture, and tourism integrated into one, writing a new chapter in the ice and snow industry; High level competitions promote the maturity and progress of cities; Since the 1990s, the ski resort has achieved accelerated running from leading, parallel running, and following running after 2022; The innovative development of ice and snow sports has entered the fast lane. In the future, the development of the ice and snow industry will face new models, trends, and changes, achieving standardization, intelligence, and personnel specialization. Believing in good national policies and opportunities in ice and snow, we will surely usher in a bright future for the industry.
Sun Xing pointed out in his speech that the successful hosting of the Beijing Winter Olympics has driven the rapid development of the ice and snow equipment industry, stimulated consumers' enthusiasm for ice and snow sports, brought new space for the development of ice and snow equipment with new technologies, and raised new demands for high-quality development of ice and snow equipment in pursuit of a better life. The ice and snow equipment industry has shown regional differentiated development characteristics, and the number of small and medium-sized enterprises in ice and snow equipment continues to increase, with a number of leading listed companies emerging. However, at the same time, there are still many pain points in the development of the ice and snow equipment industry, such as the need to improve industrial technological innovation capabilities, weak brand awareness, lack of high-end brands, and insufficient investment in industrial capital, technology, and talent. In the future, clusters and parks of the ice and snow equipment industry will gradually form, and the rise of the digital economy will provide opportunities for high-quality development of the ice and snow equipment industry, achieving high-quality development of the industry.
Wang Zhaohong provided an in-depth interpretation of the policy "Several Opinions on Stimulating the Vitality of Ice and Snow Economy through High Quality Development of Ice and Snow Sports". The promotion of ice and snow sports to drive the development of ice and snow economy is a necessity of the times, a necessity for development, and a way to promote industry. In this context, national policies are timely released, led by ice and snow sports, to drive the development of the entire industry chain of ice and snow culture, ice and snow equipment, and ice and snow tourism, and to promote the ice and snow economy as a new growth point; Continuously promote the development of ice and snow sports, improve the ice and snow economy industry chain, enhance infrastructure and supporting services, cultivate and strengthen ice and snow economy business entities, promote and expand ice and snow consumption, strengthen the guarantee of ice and snow economy factors, deepen international cooperation in ice and snow economy, and strengthen service guarantees. I believe that with the support of national policies, it will bring broader development space for the ice and snow equipment industry.
Subsequently, six leaders including Wang Ping, Wu Peiguo, Zhao Yinggang, He Wenyi, Wang Zhaohong, and Zhang Hongjun took the stage to jointly participate in the launch ceremony of the "15th Five Year Plan for the Development of the Construction Machinery Industry - Ice and Snow Equipment Field".
Zhu Chengyi pointed out in his speech that the Winter Olympics bring huge development opportunities for the development of ice and snow sports equipment. Due to historical development reasons, most of China's ice and snow equipment is dominated by foreign brands. Currently, more and more Chinese brands are innovating in popularization, technology, and originality, adding vitality to "Made in China". In the development process of ice and snow equipment in China, the standardization and standardization of ice and snow equipment have played an important role in promoting it. The annual meeting of the Ice and Snow Equipment Branch of the Association is of great significance for implementing the national post Winter Olympics equipment strategy and measures. I hope that in the future, everyone can work together, pool their wisdom and strength, gather consensus, and strive for greater victories in creating ice and snow sports, ice and snow economy.
Wen Yushuang elaborates on the future development of ice and snow equipment from the perspective of ice and snow removal equipment. She pointed out that currently, there is a great threat of ice and snow disasters in China, and the pressure on traffic safety is high, which can easily cause significant losses to the national economy. Since the 1980s, snow and ice removal equipment has undergone more than 40 years of development, and the industry scale has gradually expanded. XCMG Environment Company has established three major bases in Xuzhou, Hubei, and Liaoning. Among them, the Liaoning base is a specialized base engaged in the research, production, sales, and service integration of ice and snow removal equipment, with industry-leading intelligent production workshops and management systems, and an annual production capacity of 3400 ice and snow removal equipment. In the future, XCMG Group will further practice the green and environmentally friendly development mode, actively promote intelligence and unmanned operation, facilitate high-speed and efficient operation of equipment, solve the existing problems of domestic ice and snow removal equipment, and contribute to the development of the ice and snow equipment industry.
In his speech, He Wenyi pointed out that ice and snow sports meet the needs of upgrading a better life, and the sports industry is a product of the combination of sports and business models. Both the sports industry and the ice and snow industry have their own operating rules. Through cultural accumulation, resource allocation, digital recreation, etc., they achieve product value upgrading, grasp the flow of the sports industry, and realize innovative development of the sports industry. At the same time, the support of digital economy/digital industry policies during the 14th Five Year Plan period will continue to promote the formation of new forms of digital sports, create education and training models for digital ice and snow, and create new scenarios for digital ice and snow fitness and entertainment, helping the competitive sports and entertainment industry, innovating and activating the ice and snow intelligent manufacturing industry, and providing more energy for the development of the ice and snow equipment industry.
In his speech, Fan Jun pointed out that China's ice and snow equipment industry is developing rapidly. Among them, Huabing Sports Equipment (Qingdao) Co., Ltd. has successfully launched intelligent ice pouring truck products after nearly 10 years of development. He believes that in the future, it will participate in the development of the ice and snow equipment industry in more scenarios.
In the second half of the meeting, Du Gang, Vice President of Heilongjiang Ice and Snow Industry Research Institute, presided over a guest dialogue forum with the theme of "How to Achieve High Quality Development of Ice and Snow Tourism". He Wenyi, Secretary General of Peking University National Sports Industry Research Base, Han Gang, CEO of Heilongjiang Yabuli Sunshine Resort Co., Ltd., Hu Wei, Director and General Manager of Beijing Nanshan Ski Resort, An Yachen, Director of Beijing Ruixue Zhongwang Ski Resort Management Co., Ltd., and Zhu Jianming, Supervisory Director of Liaoyuan Automobile Modification Co., Ltd., were invited as guests for discussion. The forum, based on the booming development of the ice and snow industry after the Winter Olympics, discussed hot topics in ice and snow tourism. Guests shared their views from different perspectives and contributed industry wisdom to the development of the ice and snow tourism industry.
Zhang Hongjun, on behalf of the branch, summarized the meeting. He stated that since its establishment, the Ice and Snow Equipment Branch of the Association has played a positive role in promoting the development of ice and snow sports and emergency rescue equipment. In particular, the General Office of the State Council recently issued the "Several Opinions on Stimulating the Vitality of Ice and Snow Economy through High quality Development of Ice and Snow Sports", proposing measures to promote the high-quality development of the ice and snow equipment industry, which has also brought greater development space for the ice and snow equipment industry. In the future, we hope to use the Ice and Snow Equipment Branch of the association as a link to connect upstream and downstream enterprises of ice and snow equipment, and create a better future for the ice and snow equipment industry.
